BA Paper 2012
KPMG Business Administration Paper 2012
Slogan Challenge
After handing in the Executive Summary, each team is required to submit a slogan to promote their business.
The slogan will be put on the HKFBS Facebook page to collect "Likes". The team with the most "Likes" will be given a cash bonus on the basis of "1 'Like' = HKD 1" (HKD 500 maximum). Bonus mark will also be given in the Semi-Final.
Specifications of the slogan submission
- The slogan should be displayed on a .jpg file (you can design with Photoshop, photoImpact, convert a word file to .jpg, or any other means possible)
- Language: English
- Word limit: 20 words (Font type, size, and color are not restricted)
- A brief description of the business should be stated in brackets below the slogan
- Team number should be placed at the upper left hand corner
- You are free to diversify the picture with graphics, background patterns, or logos, etc.
Following please find an example:

Submission deadline: November 18, 2012 (Sunday)
Submission method: Please send the slogan file to bapaper@hkfbs.org.hk.